The goldfish is ahead of the human being – at least as far as his attention is concerned. Thanks to modern media use, our human attention span is now limited to 8 seconds. That’s a whole second less than the 9-seconds of the shiny fish.
Find the car to suit your lifestyle. The Lifestyle Configurator from Mercedes-Benz is the first step toward a completely new form of dialogue between brand and user. The excellent design quality of this innovative customer experience has now been recognised with two awards.
We developed a comprehensive e-commerce ecosystem for the Mercedes-Benz “Best Customer Experience” strategy, which revolves around the Mercedes-Benz Online Store platform. It is a place where customers can purchase a new Mercedes-Benz vehicle – an online shop that is setting new standards in the area of online direct sales thanks to its fully integrated digital checkout system and other innovative digital services.
Our Dialog interview series presents the heart of NOLTE&LAUTH: its employees. UX Lead Jens Schlüter, who has been with NOLTE&LAUTH for over seven years, reports in this edition. He tells us how he explains his job to his parents and what makes working for us so special:
Our Dialog interview series presents the heart of NOLTE&LAUTH: its employees. First off, Markus Mannes, who is Senior Art Director and has been part of our team for five years now. In this video, Markus discusses what drives him personally, how user experience design will feel in five years and what new colleagues should bring to NOLTE&LAUTH: